Be Wary of a Little Sales Knowledge

Real Knowledge is Knowing the Extent of One's Ignorance." -- Confucious

Have you realized the extent of your ignorance in your selling knowledge? If you're insulted by this question or have not realized your level of ignorance, I encourage you to invest some time in reaching that point. You'll know when you reach it. Don't  rely on just a little sales knowledge. Quite frankly, it's worse than having no sales knowledge at all. There is a lot of bad sales advice out there.

In a little over one year, I read 43 sales books (2 or 3 times each) and thousands of pages of sales articles, newsletters, etc. I've subsquently read much more. I didn't realize the extent of my ignorance until about one-third of the way through my initial "research." That's after ten years as a management consultant and sales representative.

Right now, I have fourteen sales book reviews (extensive summaries) listed on my website to get you started on your "journey."

Best,

Rob Reed
Terrakon
Trust-building sales and marketing strategies to attract and win more customers.

Comments

[Rick]

Rob,

Great post! I put my comment here: http://therainmakermaker.com/2006/08/29/confucious-says-.aspx